Despite the massive shift to e-commerce over the previous few years, retail stores are still incredibly important in the business landscape. Even with online shopping steadily increasing, physical retail spaces will not disappear anytime soon. In fact, the State of Consumer Behavior report by Raydiant shows that 46% of consumers still prefer to browse products and shop in person rather than online. Another study by Nielsen...
Traditional product packaging materials have been harmful to the environment. However, the increasing environmental awareness among consumers has...
Are you designing a product or packaging label? If so, it’s critical to understand the basic types of...
There are generally three types of boxes in the packaging industry: folding cartons or paperboard boxes, corrugated boards,...
Are you looking for a way to elevate the look of your packaging and protect the products inside?...
First impressions count and, in the age of e-commerce, the first point of physical contact many customers have...
When you think of advertising, what word or phrase first springs to mind? Maybe it’s the TV show...
What’s both stylish and can be shipped directly in the mail? A mailer box! These not-so-humble box mailers...
Did you know that by deciding to ship or display your items in a cardboard box, you’re already...
You might not think much about the product packages that arrive on your doorstep. But did you know...
As you explore the world of custom packaging, you’ll likely run into the terms paper grade and paper...
You’ve created an amazing product. Now it's time to get it into the hands of eager customers. You’ve...
Sustainable packaging is booming, with no signs of slowing down. People are aware of the environmental impact of...
Think about the last time you visited a bakery. Chances are, the boxes have an opening on top...
Carton packaging is an incredibly popular choice for product packaging. Everything from cereal to cosmetics comes in carton...
Corrugated packaging is everywhere. More than 95% of all goods consumed in North America are packaged and transported...
When it comes to printing materials, it's common to see things measured in units like GSM or PT. ...
Have you ever wondered how some packaging gets its golden shine? Or what gives some custom boxes a...
Chances are, if you glance around wherever you are right now, you'll see a corrugated box or two....
Varnish can make a huge difference to the appearance of your custom printed packaging. When you need your...
Glance in any pantry, peek into any fridge, look into the far reaches of a closet. Guess what...
The days of throwing your products in an unmarked box and shipping them out to your customers are...
Color can make or break a product’s packaging design. Think about the red and yellow arches that are...
In the printing world, the phrase "soft touch" refers to any type of finishing that adds a softer...
When it comes to packaging and printing, you’ve probably come across the phrases Spot UV Coating or Spot...
As you design your product’s packaging, you might’ve come across the phrases embossing and debossing, and wondered what...
During your custom packaging process, you’ll need to choose how you want your products laminated – with matte...
What is Offset Printing? Offset printing is a popular printing press technique, which transfers ink from a plate...
Have you ever wondered why your fingerprints don’t stick to product packaging? Or why some packaging looks dirtier...
What is the Pantone Color Matching System (PMS)? The Pantone Matching System (PMS) is a standardized color system...
If you're looking for ways to reduce packaging costs while increasing profits, you're in luck. There are several...
In August 2020, TikTok influencer, @theerinmarie, went viral after she posted an unboxing video of her latest Chanel...
You might not think at first glance that "packaging" and "social media" go together, but that all changes...
Often overlooked and underappreciated in the world of ecommerce logistics are the boxes and packaging in which you...
Tired of seeing your online ecommerce sales totals fall far below your forecasted numbers? Disappointed you can't seem...
What is a Dieline? In the packaging and printing world, a dieline is a template that ensures that...
Not long ago, product packaging was just that - packaging. Sure, you had a few forward-thinking brands that...
The lifestyle industry is booming. Thanks in large part to Facebook, Instagram, and other social media platforms, everyone...
Admit it. We’ve all done it. You’re not meaning to be nosy, but you can’t help but notice...
Ever order something online without seeing a picture? I didn’t think so. Very few people want to...
Every single day, brown boxes and packages with a smile logo are circling around the globe. A few...
So, how many gifts did you order online this past holiday season? One gift, two gifts, or...
What’s the first thing most people see when they see your product on a shelf, or find it...
A box is a box is a box. Right? Well, not exactly – especially if you need a...
For the past few years, online sales have been heading up, up and up – with no signs...
The holiday season is a truly sensory experience: the aromas of cinnamon and gingerbread, the sound of Christmas...
Does creative packaging design still matter at this time when most consumers shop online? Statistics show that it...
I’m not an impulse shopper, but I can tell you that, on occasion, I’ve bought something purely based...
Packaging is all about enhancing the customer experience. Beautiful and effective custom packaging can help you retain...
There are so many beautiful options out there when it comes to custom boxes. By going custom,...
It’s just a box, right? Not nowadays. Boxes are no longer merely a way to get your goods...
If you’re in the business of shipping goods to your customers, you already know that beautiful presentation is...
These days, you can ship just about anything in a box. There’s a box for nearly any size...
It’s official. You are rolling. You’re no longer shipping a couple of stray items a month. Nope –...
Money, money, money. If you’re running a business, money’s something that’s constantly on your mind. You no doubt...
No matter what you’re selling – whether it’s high-end vases or cheap party favors for preschoolers – you...
You’ve got a great product, so don’t skimp on your packaging. Shelling out money on boxes may...
We’ve all heard the old adage, “don’t judge a book by its cover.” Good advice – no doubt. ...
Looking for some free advertising, where your customers do all of the marketing for you? Savvy marketers know...
In 2021, consumers spent a whopping $870.78 billion on the web. That’s up from $453 billion just 4...
Get in touch with a custom packaging specialist now for a free consultation and instant price quote.